It’s been a week since the ball dropped, confetti flew, champagne popped, loved ones kissed and, once again, heads were scratched as we asked, who is “Auld Lang Syne” and what does he, she or it have to do with December 31st?
Yes, it’s a brand New Year and with that fresh offering of 365 unblemished days, we are motivated, if not excited, to pledge a laundry list of resolutions that will make us better, thinner, happier, kinder, fitter, smarter, healthier, wealthier people with more time for family and travel and more resources for rescue pets and wide-eyed orphans.
Resolutions are to be commended regardless of their outcome or longevity. What’s puzzling is that why we individuals make plans to become better people yet brands rarely participate in this annual tradition.
What better time to evaluate your business’ past year and make some resolutions that will help you take your brand to new heights in 2016?
Will 2016 be the year your business…
- Conducts a brand audit to determine how it is perceived by your customers and the public?
- Overhauls its website so it is mobile friendly, optimized for search, and generates leads?
- Dives into the world of social media to engage with customer and boost its visibility?
- Implements a customer experience (CX) measurement and management program?
- Invests in brand delivery training for your employees?
- Launches a new branding campaign to increase sales?
- Motivates your team members with promotions and incentives?
- Improves customer communication with targeted emails and a segmented, up-to-date data base
- Refreshes your brand with a sleeker, more contemporary logo?
Whatever your business’ specific branding goals are, Electrum Branding’s team of branding professionals makes it easy for your business to keep its resolutions, experience a successful 2016, and achieve a high ROI.
Contact us before another year has gone by and you realize that you never found out who Old Lady Sign is.