Electrum Branding has announced that its Director of Client Services Roger Hicks has been named to the March of Dimes board of directors for Broward County.

Prior to joining Electrum in 2006, Roger was the Division Executive Director for the March of Dimes in Broward and Palm Beach Counties. During his 16-year career with the renowned health organization, Roger recruited, organized, and managed volunteers and staff to ultimately reach an impressive milestone of $2.25 million in annual revenue.  Along with his team, Roger received the prestigious President’s Team Award five times for exceptional revenue growth and sustained profitability.

“I am extremely proud to discover events that my team of volunteers and I created more than 20 years ago such as Women of Distinction and Signature Chefs are still going strong 12 years after my departure,” said Hicks. “I look forward to seeing what I can do to create a lasting impact as a volunteer.”

His return to the March of Dimes marks his fifth decade of involvement with the organization.  As a student in the 70s and 80s, Roger was a March of Dimes haunted house volunteer in Kentucky, and from 1991 to 2006, he was an employee in South Florida.  Electrum Branding’s President Ellen Schlafer actually met Roger when she was a board member with the March of Dimes in 2005 and, in 2006, she invited him to join her boutique branding agency without knowing of his pre-March of Dimes advertising career or that he was an Addy Award-winning copywriter.

“I just liked how easy he made serving on the board and advancing the mission,” said Schlafer.  “I knew he could deliver the level of service I want Electrum clients to experience. Plus, he makes me laugh.”

About the March of Dimes

March of Dimes fights for the health of all moms and babies. We’re advocating for policies to protect them. We’re working to radically improve the health care they receive. We’re pioneering research to find solutions. We’re empowering families with the knowledge and tools to have healthier pregnancies. By uniting communities, we’re building a brighter future for us all. For more information, please visit www.marchofdimes.org.